TWITCH - BRAND PARTNERSHIPS

JD Sports x Twitch: Global Gamer Challenge

Just like fashion, gaming serves as a gateway to a larger world that allows us to connect with people from across the world that we’ve never met IRL. To share this message and showcase the global connections of JD Sports and gaming, we created the custom stream series JD Sports: Global Gamer Challenge. The series paired American gaming influencers with gaming influencers from abroad, as the duos teamed up to compete together in a series of in-game challenges.

Amazon Music x Twitch: HYPE Stream

We enlisted influencer and country music fan @Sommerset to promote Amazon Music’s new DJ Mode on Twitch through an exclusive custom live stream. Featuring special guests, never-before-told industry anecdotes, and other behind-the-scenes stories from the music world, the stream championed Amazon Music as the top platform for listeners who have a deeper connection to the music they love most.

Twitch x Star Trek Lower Decks: Journey To The Funnest Frontier

To amplify the new season of Star Trek: Lower Decks streaming exclusively on Paramount+, we enlisted popular Twitch influencers (who were also Star Trek fans) to “Join the journey to the funnest frontier” and engage their fan communities to compete in the interactive Boimler’s Log Challenge game for a chance to win exclusive prizes, courtesy of Star Trek Lower Decks.